Tesla
Digital Responsive Web Experience
#EV
#responsive-web
#component
Collaborators
Senior UX designers, Product Managers, Content Managers
Responsibilities
Responsive web design for mobile and desktop, component design, information architecture audit for tesla.com
About Tesla and the Digital Experience Team
Tesla is a company transforming the electric vehicle industry and driving advancements in clean energy solutions. During my time there, Tesla's latest innovations included the Model Y and Cybertruck.
The Digital Experience Design team, where I worked, focused on enhancing out-of-car user interactions, particularly through the company's website (tesla.com), to create a seamless and intuitive experience for users engaging with Tesla's products online.
Tesla
Digital Responsive Web Experience
#EV
#responsive-web
#component
Collaborators
Senior UX designers, Product Managers, Content Managers
Responsibilities
Responsive web design for mobile and desktop, component design, information architecture audit for tesla.com
About Tesla and the Digital Experience Team
Tesla is a company transforming the electric vehicle industry and driving advancements in clean energy solutions. During my time there, Tesla's latest innovations included the Model Y and Cybertruck.
The Digital Experience Design team, where I worked, focused on enhancing out-of-car user interactions, particularly through the company's website (tesla.com), to create a seamless and intuitive experience for users engaging with Tesla's products online.
Contributions
Improving customer-relationship and media-facing resources pages
Although I am unable to share specific designs I worked on at Tesla, I can highlight key areas where I contributed significantly. I was highly involved in enhancing the "Discover" section of the site, including pages like Events, Customer Stories, and Investor Relations. Pages like these were a primary focus of my work, where I helped create more engaging and user-friendly experiences for Tesla's buyers and investors.
Example site within my design responsibilities
Promoting legibility through component design in responsive layout
One of my key contributions to Tesla’s Design System was defining and standardizing the layout of form fields. I advocated for a single-column design to enhance input flow and address text length issues arising from localization. To prevent excessive empty space on wide displays, I enriched the layout with relevant visual assets from Tesla's vast archive. This approach not only created a more visually balanced page but also kept users engaged while maintaining contextual relevance.
Single-column form layout
Contributions
Improving customer-relationship and media-facing resources pages
Although I am unable to share specific designs I worked on at Tesla, I can highlight key areas where I contributed significantly. I was highly involved in enhancing the "Discover" section of the site, including pages like Events, Customer Stories, and Investor Relations. Pages like these were a primary focus of my work, where I helped create more engaging and user-friendly experiences for Tesla's buyers and investors.
Example site within my design responsibilities
Promoting legibility through component design in responsive layout
One of my key contributions to Tesla’s Design System was defining and standardizing the layout of form fields. I advocated for a single-column design to enhance input flow and address text length issues arising from localization. To prevent excessive empty space on wide displays, I enriched the layout with relevant visual assets from Tesla's vast archive. This approach not only created a more visually balanced page but also kept users engaged while maintaining contextual relevance.
Single-column form layout
Conclusion
1
Mobile-first approach in the modern era makes the best bridges with users
Tesla's Digital Experience Team maintains a mobile-first approach in designing responsive web experiences. This principle not only ensures that users can access the mobile platform more quickly, but it also provides a more adaptive format when transitioning to a desktop view. I find this approach to be an effective method.
2
Less is more in UI and UX defines Tesla's principle
One of the traits that makes me a great fit for this role at Tesla is my minimalistic visual and experience design approach. This mindset eliminates clutter in design, allowing users to easily navigate to the information they seek, especially when making significant purchases like an electric vehicle.
3
It's all about making it simple for users
I am a believer in "first principles," a mental model championed by Elon Musk, CEO of Tesla. Embracing this mindset in digital experience design allows me to focus on users, helping them achieve their primary goals while interacting with Tesla.
Conclusion
1
Mobile-first approach in the modern era makes the best bridges with users
Tesla's Digital Experience Team maintains a mobile-first approach in designing responsive web experiences. This principle not only ensures that users can access the mobile platform more quickly, but it also provides a more adaptive format when transitioning to a desktop view. I find this approach to be an effective method.
2
Less is more in UI and UX defines Tesla's principle
One of the traits that makes me a great fit for this role at Tesla is my minimalistic visual and experience design approach. This mindset eliminates clutter in design, allowing users to easily navigate to the information they seek, especially when making significant purchases like an electric vehicle.
3
It's all about making it simple for users
I am a believer in "first principles," a mental model championed by Elon Musk, CEO of Tesla. Embracing this mindset in digital experience design allows me to focus on users, helping them achieve their primary goals while interacting with Tesla.